In light of Indiana’s new pro-life law, California Gov. Gavin Newsom is begging Hoosiers to come visit his state with a cringe-worthy marketing tactic: A pro-abortion billboard campaign.

“Indiana doesn’t own your body. You do.” reads a billboard along I-465 in Indianapolis.

A website is listed, pointing users to how they can obtain an abortion on the other side of the country in California.

“The billboard and website are part of a new campaign being spearheaded by California Gov. Gavin Newsom, who rented out at least 18 billboards in seven states as part of a multimillion dollar effort to transform the Golden State into a safe haven for people seeking abortion access after the overturn of Roe v. Wade,” reports 13 WTHR.

Another version of the billboard goes so far as to invoke Jesus, with the following words from the Gospel of Mark: “Love your neighbor as yourself. There is no greater commandment than these. – Mark 12:31”

The distortion of Scripture is, of course, appalling. But the pettiness of it seems to indicate this is little more than a multimillion dollar political stunt, intended to shock and scandalize half the country.

However, there is also some sincerity here: Newsom really is promoting abortion and his state really does have some of the most pro-abortion laws in the country.

But if Newsom thinks abortion is the way to a Midwesterner’s heart, he’s sorely mistaken. His abortion politics aren’t even enough to keep his own residents in the state.

For years, Californians have been fleeing their state for safer, more affordable living,

According to the LA Times, “Between 2018 and 2019, California had an outbound move rate of 56%. That rate rose to nearly 60% in 2020-21.”

“California lost more than 352,000 residents between April 2020 and January 2022, according to California Department of Finance statistics,” the Times says.

California’s abortion policies certainly aren’t helping grow the state’s population either. Statistics from the Guttmacher Institute reveal that 132,680 abortions were performed in California in 2017, the last year on record.

The state, which has practically zero restrictions on abortion, was home to 419 facilities performing abortions in California in 2017. Of those, 161 were outpatient facilities.

This week, Newsom signed a dozen laws to further enshrine abortion as a protected practice in California. One is a law that requires religious employers to tell their workers about the availability of abortions. This law is akin to another California law, which the Supreme Court struck down as unconstitutional in 2018 in NIFLA v. Becerra. That law required pregnancy help centers to post signs in their waiting rooms about the availability of abortions in California.

Finally, it’s worth noting the nauseating revelations of fetal body part sales that were discovered in California in 2015 by the Center for Medical Progress, as well as the political persecution of pro-life activist David Daleiden which followed.

Newsom may want to market his state as an abortion sanctuary, but it’s merely a safe haven for pro-abortion political corruption and the destruction of human life.

To think: Of all the attractions and beaches the state has to offer, Newsom presents Hoosiers with a radical ideology of death that will attract few—if any—takers.